Practice and exploration of the innovative development of charity in Shenzhen
发表日期:2022-09-15 19:42:05

"The people's aspiration for a better life is our goal of struggle."

Since the 18th Party Congress, under the strong leadership of the Party Central Committee with Comrade Xi Jinping as the core, China's charity has taken a new step in terms of rule of law construction, overall scale and social participation, played an active role in helping the poor and needy, helping the elderly and orphans, emergency relief, etc., and made outstanding contributions in the process of poverty eradication and building a well-off society.

Among them, the China Charity Project Exchange and Exhibition (hereinafter referred to as "Cixi Exhibition"), which has gone through ten years and held nine sessions, has made remarkable achievements.

With the hard work of many parties, the Fair has taken root and grown with ten years of cultivation;

Ten years of journey, CIF has developed into a charity industry event with global radiation and national influence;

With ten years of exploration, the exhibition is not only a platform for the exchange and display of China's charity projects, but also an important window for China to showcase its achievements in charity development to the world.

With the wind diving into the night, embellishments are silent. During the past ten years, Shenzhen's philanthropy has also been developing rapidly and vigorously. Shenzhen has been ranked in the top of the "China City Charity Index" for five consecutive years, and is known as the most caring and generous city in China. Shenzhen has become an important window for the international community to observe China's charity and even read the temperature of China, and has also become the starting point for a new departure of China's charity power.

 

Special Administrative Region's role -

Successfully held the charity exhibition to lead the new development of charity

In July 2012, the Ministry of Civil Affairs, the State-owned Assets Supervision and Administration Commission of the State Council, the All-China Federation of Industry and Commerce, the Guangdong Provincial Government and the Shenzhen Municipal Government jointly created the charity fair, introducing the exhibition industry into the charity field and opening up a new path of charity development in the form of open sharing and win-win cooperation through the exhibition. The first charity exhibition was held in Shenzhen, and the first exhibition was "different and wonderful", attracting 544 exhibitors, 260 charitable organizations from 31 provinces (autonomous regions and municipalities directly under the Central Government), Hong Kong, Macao and Taiwan, and 150,000 visitors to the exhibition.

The event has since settled in Shenzhen permanently, becoming a landmark event in the development of Chinese philanthropy. The Ministry of Civil Affairs has high expectations: to build a comprehensive and innovative public charity exhibition and exchange platform for the whole country, to form a synergy to promote the development of charity, and to build a shining brand for social construction.

It can be seen that the reason why the charity exhibition is located in Shenzhen is not only inseparable from Shenzhen's persistent efforts to promote reform and innovation, but also the inevitable result of Shenzhen's continuous support for the development of charity. The construction and development of Shenzhen can achieve today's achievements only with the support of the whole nation. Shenzhen has delivered an excellent answer with practical actions by holding the charity exhibition as a national, comprehensive and international annual charity event.

As the pioneer city of reform and opening up, the most successful special economic zone in China, and the "host city" of the charity show, Shenzhen has given full play to its pioneering and demonstration role, effectively shouldered the special mission and political responsibility of the special economic zone, contributed its strength and wisdom to the cause of poverty alleviation in China, and was at the forefront of winning the battle against poverty. From 1990, Shenzhen started to help Meizhou City in Guangdong Province, and now supports 54 counties (cities and districts) in 9 provinces (autonomous regions and municipalities directly under the Central Government), including Kashgar in Xinjiang and Linzhi in Tibet, Shenzhen has fully demonstrated its "special zone role". The "Guangdong Poverty Alleviation and Relief Day" was held, and a total of about 7 billion RMB was raised to support the economic and social development of Xinjiang, Guizhou, Tibet, Guangxi, Shanwei and Heyuan in Guangdong; four consecutive charity exhibitions were held focusing on national strategies such as poverty alleviation and rural revitalization, which won the support of the Ministry of Civil Affairs and the National Rural Revitalization Bureau (formerly the Poverty Alleviation Office of the State Council). The exhibition was highly recognized by the Ministry of Civil Affairs and the National Rural Revitalization Bureau (former Poverty Alleviation Office of the State Council), which praised "Shenzhen has made significant contributions to winning the national battle against poverty".

In the protracted battle of preventing and controlling the new epidemic, Shenzhen charitable organizations at all levels have also taken action to continue to gather the majestic power of universal participation in the prevention and control of the epidemic. Many caring enterprises, social organizations and individuals have joined the epidemic prevention and control work, gathering a warm stream of love in the cold wave of the epidemic, showing the "Shenzhen speed", "Shenzhen temperature", "Shenzhen strength "In 2020, Shenzhen donated more than 3 billion yuan to fight the epidemic, accounting for one-eighth of the country; since 2022, the city has donated more than 250 million yuan to fight the epidemic.

 

Reform and innovation -

Shenzhen has written many "firsts" in China's public welfare and charity business

Looking back on more than 40 years, Shenzhen has always played the spirit of the Special Administrative Region in promoting the development of charity, achieving a number of national firsts in the field of charity, contributing to the unique "Shenzhen wisdom" to promote the high-quality development of China's charity. Shenzhen introduced the first local charity regulation in China in 1997, the Regulation on the Administration of Public Welfare of Donation in Shenzhen Special Economic Zone, registered the first private public foundation in China in 2010, created the only national, comprehensive charity industry event in China in 2012, the China Charity Project Exchange and Exhibition, and in 2015, the representative Internet enterprise in Shenzhen Tencent launched the "99 Public Welfare Day" in 2015, which has gradually developed into a world-renowned Internet charity brand in recent years. With the support of these innovative initiatives, Shenzhen's philanthropy has continued to grow with new vitality and vigor, and has also broken the path for the development of national philanthropy, giving full play to the pioneering role of the Special Economic Zone.

Reform and innovation is the root and soul of Shenzhen, and also the treasure of the success of charity exhibitions.

As a national-level charity industry exhibition, Cixi is the first one in China and there is no precedent to follow. It is a great challenge for Shenzhen to cross the river by touching the stones and run the exhibition well. The exhibition is the first of its kind and innovatively introduces the exhibition form into the charity industry, opening up a new path of open, resource-sharing and win-win cooperation for the development of public welfare and charity, bringing new opportunities for the development of charity in China.

In order to run a good charity exhibition, Shenzhen, under the leadership and support of various organizing departments, has set up a municipal-level leading group for charity exhibition work, headed by the vice mayor in charge, with 41 working departments such as the Propaganda Department of Shenzhen Municipal Committee and the Municipal Public Security Bureau as members of the group, to provide strong protection for various work such as exhibition publicity, security and epidemic prevention and control. In addition to guaranteeing the exhibition venue rent, venue construction and basic operation by means of government financial funds and welfare fund, Shenzhen has also set up a professional exhibition fundraising working group to promote the socialization of the exhibition, and mobilize the power of love from all walks of life to provide financial support for the exhibition through market-oriented operation and charity fundraising.

The first national charity industry event, the first time to introduce the exhibition model into the charity field, the first public charity resource matching system to create a "never-ending charity exhibition", the first time to set up a "think tank" of the charity exhibition issue committee based on the model of Davos Forum, the first national The first trial of "carbon neutral" green exhibition, the first domestic seminar on corporate social responsibility, the first initiative to establish a social innovation space, the first domestic social enterprise "private license", the first domestic public welfare bazaar, the first The "Social Venture Partner" program and the "Internet + Public Welfare" incubation project, and the first successful "cloud exhibition" in a comprehensive online format... ...Over the past ten years, the exhibition has continued to explore the innovation of charity concept, charity projects, charity model and other intangible products, and has written many "firsts" in China's public welfare and charity undertakings, showing the boldness of Shenzhen Special Economic Zone, the city of reform and opening up, at home and abroad. It has demonstrated the warmth and charm of Shenzhen Special Economic Zone, a city of love, charity and volunteers.

Relying on this national charity platform, Shenzhen has cultivated a large number of social organizations, made a series of outstanding achievements in promoting the innovative development of charity, displayed a good image of the city, and further enhanced the soft power of the city. The number of charitable organizations in the city has surged from 19 before the fair to 466 at present; the enthusiasm of charitable donations in Shenzhen has continued to rise, with an average annual donation of nearly 5.86 billion yuan during the 13th Five-Year Plan period, of which the annual charitable donation in 2020 is over 11.498 billion yuan, and the per capita donation in 2020 is 654 yuan; The city's 2.83 million registered volunteers, accounting for 16.01% of the resident population, ranking the forefront of the country. Shenzhen has been ranked in the forefront of the "China City Charity Index" for five consecutive years, and is known as the most caring and generous city in the country, and the "City of Charity" and "City of Volunteers" has become a beautiful The "City of Charity" and "City of Volunteers" have become beautiful city business cards.

Technology Empowerment

Shenzhen builds a multi-dimensional "charity +" ecological pattern

New concept, new idea, new pattern. Under the leadership of the charity exhibition, Shenzhen gives full play to its technological advantages as a city of technology and innovation, insists on using technology to empower the development of public charity, actively uses "Internet+" "Finance+" "Blockchain+" and other new technologies, new models and new methods, and accelerates the construction of cross-border integration and multi-dimensional charity ecological pattern. "and other new technologies, new models, new methods, to accelerate the construction of cross-border integration, multi-dimensional charity ecological pattern.

The rise of Internet charity has injected new vitality into the development of charity. Relying on the advantages of the Internet being subject to numerous, low threshold, fast and interactive, Shenzhen continues to push the boundaries of charitable donation channels and methods, providing people with small donations as well as donation methods such as donating steps, making charitable participation lighter and more convenient. At present, among the 30 Internet public fundraising platforms designated by the Ministry of Civil Affairs, Tencent Public Welfare and Ping An Public Welfare are both from Shenzhen.

Among them, Tencent Public Welfare platform, as the most influential Internet public fundraising platform in China, has attracted more than 224 million people to participate in donations and raised nearly 11.1 billion yuan since 2015, relying on the "99 Public Welfare Day" campaign. In the 10-day event of "99 Public Welfare Day" in 2022, more than 182 million small red flowers were donated and more than 58.16 million people donated 2.6 billion yuan, plus 700 million yuan raised from three regional charity events, the total amount raised by the public exceeded 3.3 billion yuan.

In recent years, Shenzhen has been trying to use financial means to absorb and operate charitable assets and carry out charitable financial activities such as charitable trusts and mutual funds to enhance the blood generating capacity of charitable funds and further revitalize and expand charitable resources while developing the city's economy through the financial industry. -Ping An of China Education Development Charitable Trust", actively exploring the development mode of "finance + public welfare". By August 2022, Shenzhen had filed 23 charitable trusts, accounting for 38.3% of Guangdong Province, and the scale of trust property reached 192 million yuan, accounting for 25.1% of Guangdong Province.

Shenzhen issued the country's first pooled fund trust with the strategy of investing in bonds of science and technology enterprises - "Shenzhen Charity Common Fund", with a number of Shenzhen charitable foundations as principals and the Shenzhen Foundation Development Promotion Association as the monitor, entrusting the charitable assets to Ping An Trust for management. The total issue size of the five phases of the product reaches 710 million RMB, with an annualized return rate of about 6%, making a useful exploration to solve the problem of preserving and increasing the value of charitable funds.

In 2021, in order to help achieve the "carbon peak" by 2030 and "carbon neutral" by 2060, the first carbon neutral charitable trust in China, "Ping An Carbon Neutral Green Financial Development Charitable Trust", was implemented in Shenzhen. "The charitable trust funds are used to support green and low-carbon projects, popularize the concept of green finance, and subsidize the use of clean energy by poor groups, so that the scope of benefits is extended to more participants in the charitable value chain. After years of development, the business scope of Ping An Trust Charitable Trust has now covered many fields such as education, poverty alleviation, disaster prevention and mitigation, and sustainable development, and the ability of charitable funds to create blood and sustainable operation of charitable projects has been continuously enhanced.

In addition, Shenzhen has also set up the Shenzhen Special Economic Zone Ecological Environment Public Welfare Fund and the Dapeng Peninsula Ecological Civilization Construction Charitable Trust to fully link charitable resources into the ecological and environmental protection field, further releasing the value of charity in ecological civilization construction and environmental protection.

Openness and transparency are the lifeline of charity. Shenzhen has comprehensively strengthened the party construction of social organizations and established the first charity industry joint party committee to lead the healthy development of charity with party construction; it has taken the lead in establishing a four-in-one comprehensive supervision system of party construction of social organizations, administrative and judicial supervision, public supervision, and self-discipline of social organizations to enhance the effectiveness of comprehensive supervision and maintain a standardized and orderly industry order in accordance with the law. It has also established a "sunshine charity" platform and a social organization information disclosure platform to urge charitable organizations to disclose information in a timely manner and consciously accept supervision from all walks of life; it has guided charitable organizations to improve their internal governance structure, standardize their operational behavior and strengthen their compliance construction.

Now, Shenzhen, which has been given the historical mission of "building an early demonstration zone of socialism with Chinese characteristics", will take the opportunity of holding the charity exhibition to give full play to the third distribution of charity, focus on building a modern public charity system, accelerate the sustainable and healthy development of charity in the new era, promote the consolidation and expansion of the results of poverty eradication and We will strive to make more "Shenzhen exploration" and "Shenzhen contribution" for the whole country on common prosperity.

(Source: "China Civil Affairs")